innovative direct marketing & printing solutions
Our Blog
From creative techniques to tips for choosing a lettershop, our insights add value to client projects and processes. And with over two decades of experience, we serve as expert partners in direct marketing. Read below for insights that add value and generate ROI for high-volume mail campaigns.
Featured Insight
The Direct Mail Revolution is Now!
1. DIRECT MAIL IS TRENDING UP After seeing a 1% increase in mail volumes last year, direct mail is predicted to be a popular channel for marketers in 2023, as the majority of budgets are shifting towards spending more on direct mail.1 According to this year’s...
In Baseball & Business, Leadership Makes the Team
The 2012 Red Sox were a disaster. As a die-hard Sox fan, it brings me no great joy to say that, but it’s the cold, hard truth. The season began with high hopes. The roster was stacked with future...
Turning Innovative Ideas Into Innovative Solutions
Innovative. Imaginative. Inspired. It’s not just our tagline. It’s our way of thinking at Polaris Direct. It’s the cornerstone of our culture. In the spring of 2003, Polaris opened its doors with...
For The Love Of Mail
As a child growing up in rural New Hampshire, going to get the mail was an occasion. For some reason or another, our mailbox was located about a mile away from our house, so my siblings and I would...
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