Insights from Polaris Direct

Industry Trends

The Omni-Channel Experience

The Omni-Channel Experience

Not long ago, a friend of mine was asking if I had watched the series ‘Mad Men’. She was quite surprised when I admitted that I had not — especially since I work in marketing and advertising. This particular friend is also “in the biz”, and she was imagining a career...

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A Look at Postal Changes: Part 2

A Look at Postal Changes: Part 2

The following is Part 2 of a two-part series on 2017 postal rate changes. Read Part 1. Postal rates may have changed, but one thing that won’t change is our commitment to helping you find innovative solutions and save money on postage at the same time. So without...

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A Look at Postal Changes: Part 1

A Look at Postal Changes: Part 1

The following is Part 1 of a two-part series on 2017 postal rate changes. New rates go into effect on January 22.   Hold on to your hats—postal rates are changing again. Last April, we all breathed a collective sigh of relief when rates dropped for the first time in...

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