HOOKSETT, N.H. (October 14, 2021)—Polaris Direct, a nationally acclaimed direct marketing services and printing company based in Hooksett, NH, today announced that it has promoted John Strand from his role as General Manager of Personalization Services to Director of Operations. John has worked for Polaris Direct for more than five years and has proven to be an invaluable member of the team. During his time as General Manager, John implemented best practices to drive revenues and grow the company. John has nearly 20 years of direct mail experience and previously worked for companies such as Universal Wilde.

“John’s leadership at Polaris Direct has been instrumental in helping redefine the business strategy and improve the company’s performance over the last five years,” said Joseph Maloy, President and COO of Polaris Direct. “We look forward to future successes with John at the head of our capable executive leadership team as we continue to deliver the highest level of service to our customers.”

In his new role at Polaris Direct, John will oversee data processing, lettershop, personalization, mailing, and client services. Polaris Direct’s clients have come to expect high quality and innovative solutions for their direct marketing campaigns. With plans for future expansion, John will lead the Polaris team forward to not only meet these expectations but exceed them.